Privacy Policy

Last Updated: September 01, 2026

Welcome to Next Order Lab (“Next Order Lab,” “we,” “us,” “our”). We are committed to protecting your privacy and being transparent about how we collect, use, and safeguard your information. This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit our website, www.nextorderlab.com (the “Site”), or our landing pages, submit forms, applications, assessments, or fit-checks, interact with our advertising, book a call, contact us, or otherwise interact with Next Order Lab.

1. Information We Collect

We may collect the following types of information:

a) Personal Information You Provide
Information you voluntarily provide, such as your name, email address, phone number, company name, store URL, and any other information you provide when you book a call, submit a form, or communicate with us.

b) Inquiry, Assessment, and Fit-Check Information
If you complete an inquiry form, application, assessment, or fit-check, we may collect information about your ecommerce business, such as your store platform, website, products, product catalog, traffic range, current tools, customer buying process, goals, challenges, and project needs. We use this information to understand your business and evaluate whether our services may be a suitable fit.

c) Information From Advertising and Third-Party Platforms

If you interact with our advertisements or submit information through a form provided by a third-party platform, such as Meta, we may receive information you choose to provide, such as your name, email address, phone number, company information, and responses to form or qualification questions.

d) Business Contact Information From Other Sources

We may obtain professional contact information, such as a person’s name, business email address, job title, company name, and company website, from publicly available sources or business data providers for business development and outreach purposes.

e) Usage and Technical Information (Cookies & Similar Technologies)
We may automatically collect information about your visit, such as your IP address, device identifiers, browser type, pages viewed, and the date/time of your visit. This may be collected through cookies, pixels, and standard analytics/advertising tools.

2. How We Use Your Information

We use information we collect for purposes such as:

• To provide, operate, and maintain our Site and services.

• To respond to inquiries, schedule calls, and communicate with you.

• To review information submitted through forms, applications, assessments, or fit-checks and evaluate whether our services may be relevant to your business.

• To follow up with people who have expressed interest in our services through our website, landing pages, forms, advertisements, or other channels.

• To conduct business development and communicate with prospective business customers, where permitted by applicable law.

• To send marketing communications, including email and, where appropriate consent has been obtained, SMS, in accordance with applicable law.

• To analyze website and landing-page usage and measure and improve our marketing and advertising effectiveness.

• To protect the security and integrity of our Site and business, including fraud prevention and troubleshooting.

3. SMS and Email Communications

We may send emails related to inquiries, scheduling, potential projects, active client work, and other communications with us.

If you provide a phone number, we may use it to communicate with you regarding your inquiry, scheduled call, or project where permitted by law. Where consent is required for particular types of SMS marketing, we will request that consent separately. Providing a phone number does not, by itself, enroll you in marketing SMS messages.

You can unsubscribe from marketing emails using the unsubscribe option provided in the message. For SMS, you may reply STOP or otherwise communicate that you no longer wish to receive messages. Message and data rates may apply.

Even if you opt out of marketing communications, we may still send non-marketing messages when appropriate, such as scheduling confirmations or communications related to an active project.

4. Cookies, Analytics, and Advertising Technologies

We may use cookies, pixels, and similar technologies to operate and understand our Site and landing pages, measure visitor activity, evaluate campaign performance, and support our advertising.

Depending on the tools we use, these technologies may include services such as:

• Meta Pixel and related Meta advertising tools to measure advertising performance, track actions taken after someone interacts with an ad, and support advertising campaigns.

• Google Analytics and Google Ads to understand website traffic, measure conversions, and evaluate advertising performance.

These technologies may collect information such as IP address, browser or device information, pages viewed, referring sources, and actions taken on our Site or landing pages.

In some jurisdictions, certain disclosures of information to advertising platforms may be considered a “sale,” “sharing,” or use for targeted advertising under applicable privacy laws.

Where required by applicable law, we provide appropriate choices regarding these technologies.

5. Sharing Your Information

We do not sell personal information for money. We may disclose information to service providers and, where applicable, analytics and advertising partners as described in this Privacy Policy. In some jurisdictions, certain advertising-related disclosures may be considered a “sale” or “sharing” of personal information under applicable law.

We may share information only in the following limited circumstances:

a) Service Providers and Business Partners
We may disclose information to companies that help us operate our business, such as website and landing-page providers, form and assessment tools, scheduling platforms, CRM systems, email and SMS providers, analytics providers, advertising platforms, payment processors, and other business-service providers.

Their handling of personal information is subject to applicable contractual terms, privacy policies, and legal obligations.

b) Legal Requirements
We may disclose information if required to do so by law or in response to valid legal requests.

c) Business Transfers
If we are involved in a merger, acquisition, financing, or sale of assets, information may be transferred as part of that transaction, subject to appropriate safeguards.

6. International Data Transfers

Our Site and service providers may operate servers in countries other than your country of residence. As a result, your information may be processed internationally. Where required, we take reasonable steps to use appropriate safeguards for international transfers.

7. Your Privacy Rights

Depending on where you live and which laws apply, you may have rights regarding your personal information, including rights to access or know about your information, correct inaccurate information, request deletion, obtain a copy of certain information, object to or restrict certain processing, or opt out of certain uses such as sale, sharing, or targeted advertising.

You may also have the right to withdraw consent where processing is based on consent.

These rights may be subject to legal exceptions and identity-verification requirements. To submit a privacy request, contact us using the details in the Contact Us section below.

8. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including providing services, maintaining appropriate business records, complying with legal obligations, preventing fraud, and resolving disputes. Where applicable, you may request deletion of your personal information, subject to legal and operational exceptions.

9. Data Security

We take reasonable measures to protect your information from loss, theft, misuse, and unauthorized access. However, no internet transmission or storage system is guaranteed to be 100% secure.

10. Information Processed for Our Clients

When we process information about shoppers on behalf of an ecommerce client as part of a product-finder project, that information is generally controlled by the client and is subject to the client’s privacy practices. We process such information in accordance with our agreement with the client and applicable law.

11. Children’s Privacy

Our Site and services are intended for business users and are not directed to children. We do not knowingly collect personal information from children under 13.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will post the updated version on this page and update the “Last Updated” date.

13. Contact Us

If you have any questions about this Privacy Policy or your data, contact us:

Email: [email protected]

Next Order Lab builds done-for-you product-finder experiences for DTC ecommerce stores.

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